How Generative Engine Optimization Works
Now that we’re closing out the second half of the 2020s, the new big content marketing strategy is AI optimization. Ten years or so ago it was all about SEO…
Now that we’re closing out the second half of the 2020s, the new big content marketing strategy is AI optimization. Ten years or so ago it was all about SEO…
You might be thinking your business could benefit from an investment in generative engine optimization services going into 2026, and you might be right. Just like higher visibility in the…
Search engines used to be predictable. You optimized for a keyword, hoped for backlinks, and waited for the algorithm gods to smile upon your domain. Then came AI-driven search—tools like…
ChatGPT – just one of many AI models – boasts several hundred million users daily. Google is still in the billions. But, ChatGPT is catching up, and pretty fast. So…
Search is shifting again. Instead of sifting through a list of links, more users are leaning on AI-driven “answer engines” like ChatGPT, Perplexity AI, and even Google’s new AI Overviews.…